How To Use Social Media Properly To Increase Traffic
These days, everyone is looking for ways to drive traffic to their website. A truly creative and powerful approach to getting website traffic is to tap into the Web 2.0 social media marketing scene.
Social media websites like Digg, MySpace, Reddit, and Flickr offer almost instant access to large pools of active online prospects. The trick is learning how to use leverage these media sites for the benefit of everyone involved.
MyBlogLog.com is a perfect example of how social media sites can generate website traffic and keep generating traffic for a long time to come. With a free member account, MyBlogLog provides a small snippet of code called a widget that you place on your website or blog.
The widget then displays a thumbnail image and the name of any MyBlogLog members that visit your site. This by itself is a bonus because it generates a sense of activity on your site and creates a feeling of the community for your website or blog.
When you visit someone else’s site that has this widget installed, your picture and name appear as well. Now, here is where it gets interesting because your image and name are links back to your MyBlogLog profile page.
Your profile page can have additional information about you, a list of your MyBlogLog community members, a list of recent visitors, and a link back to your website. In essence, the MyBlogLog profile page is a place for you to further attract the attention of the visitor.
How To Use Social Media Properly To Increase Traffic in 2021?
In fact, your profile page can contain a larger list of the websites or blogs that you own. If properly presented, this list can begin to generate even greater interest in you and lead to a click through to your website.
However, a little additional work is involved to gain the most benefit from this technique. To extend the reach and life span of your efforts, you must become social.
When you join the community of other MyBlogLog members your profile (image and name) will be permanently linked to theirs. Also, when you leave comments on their websites and profiles, you are creating a permanent link that others can follow back to your profile page, and then back to your website.
Social media sites are shaping the way people interact online. By being a part of that social wave you can drive traffic to your website and build a network of contacts that will keep traffic flowing to your site for a long time.
When you start a blog, especially in the initial stages of your blogging, getting lots of traffic even some hundreds is not easy.
So in this blog post i will share some really helpful and genuine ways to increase your blog traffic by harnessing the power of social media.
Here the simple Table of Content-
- Focus on One Social Media Platform
- Learn How to do Pinterest (the Right Way)
- Pinterest Depending on your targeted niche and following, Pinterest can be a vital traffic source.
- Increase Traffic to Your Site also Connect With Influencers Using, Linkedin, or Twitter.
- Become a Facebook Kung-fu Master
- Answer On Quora
- Facebook Ads
- Dodge These 4 Traffic Procedures That Are a Waste of Time for Amateurs
- Commenting on Popular Blogs
- Submitting Your Site to Directories
- Trying hard to go Viral on Hacker News, Reddit, etc.
- Paying for a Unique Design
- Makes Strong Friends who are in the same niche as you
1: Focus on One Social Media Platform
Before deep diving into the matter of SEO, use these simple techniques to promote your blog. SEO is a large topic and we will cover it in another Course.
So, There are plenty of social platforms your brand can use to publish content, connect, and engage. Social media is a great tool, but with so many social platforms, figuring out where to focus your energies can be overwhelming, especially if you’re just starting to experiment with blogging and content marketing.
Why You Just Need 1 Social Platform (to Start)
Always remember that social media provides you an opening to share your trademark narrative, and produce people into that story. By concentrating on one platform, you can discover how to deliver that story effectively, generate content, engage with people, and get in the groove. It’s not about having the most social presence on social media; it’s about making the most of what you have.
My personal preference is to choose Facebook, because you can join large communities there, large SEO groups, connect with other bloggers and learn, and also drive traffic to the site, and curate content. So in the beginning only focus on one social media channel.
Also you can choose pinterest but if you aren’t already familiar with pinterest it’s a little bit confusing. But it can drive a great traffic to your blog if done right.
2: Answer On Quora
Quora is undeniably the biggest Question & Answer or Q&A site on the web right now.
As the name mentions, a Q&A blog where users come to post their questions and gets answered by the community.
Start using Quora from the day you start a blog. Here’s Why,
- Increase Website Referral Traffic for Free
- Traffic From Day 1
- Free Content Promotion
- Build Your Brand Authority
- Also showcase your talent (in writing or other)
Enough reasons for beginners. So start writing answers like a pro on Quora.
3: Pay For Facebook Ads
You need to blow some money on this to develop fast, but this is not important when you are just starting. But once you have a few extra money to utilize on promoting each month, I encourage you to start promoting your blog posts on a consistent basis.
Here are some reasons why:
1: You reach a brand new audience. You can install up your ads so they are only shown to people who have not visited your site in the last 6 months.
2: You re-engage people on your list who aren’t opening your emails. Whenever I promote one of my blog posts, I usually drive the campaign right after I send out my newsletter email. Then I exclude anyone who’s already seen the post from my audience.
3: You can move people through your sales funnel. Learn More
4: You grow your Email List with higher quality leads – Facebook ads really targeting the users who you want to target. It’s as simple as that. So they are worth spending some money on.
4 Avoid These Four Traffic Methods That Are a Waste of Time for Amateurs
1. Commenting on Popular Blogs
In old times, this used to be an effective strategy, but as the blogosphere has grownWhile these sites can drive enormous traffic, it’s difficult to get your content to the front page until you have lots of readers to vote for it, and popular blogs have received more and more comment spam. So its return on investment has fallen consistently.
Yes, blog commenting can open doors to a future relationship with the blogger, but if getting visitors to your blog to your blog is your primary goal, you’re going to be disappointed.
2. Submitting Your Site to Directories
Years ago, submitting your site to directories used to be a viable traffic resource and an essential part of SEO, but now the benefits have disappeared.
3. Trying to go Viral on Hacker News, Reddit etc.
These sites can drive unlimited traffic, it’s hard to get your content to the front page until you have lots of readers to vote for it.
Cross these strategies off your email list. Until you hit 1,000 email subscribers (minimum).
4. Paying for a Unique Design
You would think spending on a different blog layout would help build your credibility and commence to more traffic, but in real, it does not have any effect on traffic at all.
You’re far better off using a free or inexpensive WordPress theme like Astra, and investing the money elsewhere.
That’s it for today.
I just don’t want to put heavy weight on your shoulders by telling you many things that does not mean and unnecessary to do.
5 Using Social Media to Increase Blog Traffic for Free in 2021
If you are looking for free ways to increase blog traffic and how to use social media to increase traffic, you should read this.
As social media is becoming more and more populated with users worldwide, many marketers and companies (like McDonald’s) are using Facebook to maximize their potential.
By using social media to increase blog traffic for free, you can save up on advertising costs, visualize your traffic for more visitors, getting more exposure, make more friends, make more money, be famous, and many tons more.
On top of that, this is the real reason why you would want to use social media to increase your blog traffic.
6 Google is dying! Y es, it is true.
Social media sites like Facebook are already catching up with Google in terms of most visited sites. And in years or even months to come, Facebook is going to out-beat Google if Google did not do anything about it.
But what this shows is that social media site is getting really popular and it is the hottest stuff on the internet.
After so much analysis and gathering data, most of the webmasters who do online marketing, are using social sites for their websites and businesses.
Even McDonald’s is using social sites (and media) even though you know that they are already very successful.
7 Using social media to increase traffic
Let’s start with the basics. Using Facebook, the simplest way to get someone to visit your websites is by posting status updates on your wall. You may post your blog URL if you want to increase blog traffic or just your regular website.
But these are just among your friends and contacts. Not more. What you can do to reach out to a larger audience is by creating pages and inviting your friends to like your page.
However, is you will definitely realize that not many will like it because simply they do not know who you are, or basically if you are not recognized, no one will bother to like your pages.
Fortunately, there is a proper way or rather a strategy to increase traffic. One of the ways is to create events like outings, public relationship,s or contest. However, this requires some investments and that is not what we want.
The better and free way to increase traffic using social media is to create a page that uses emotions. Like for example, “Save these animals by not.”
These kinds of pages will help to get the sympathy of others and therefore will get more people to like your pages. Having that said, it doesn’t mean it has to be an animal or saving something. Make sure that it is related to your website or products.
And lastly, do remember to place your website link on your page so your ‘fans’ will know where to proceed after liking your page!
8 Tips To Increase Sales Using Social Media
Any size of company can benefit from social media tools as one tweet can reach millions of people. Through social networking, customers will get to know you and feel in touch with you, and that will encourage them to buy from you. Using social media will not only increase sales but also increase brand awareness and best of all, it’s free.
Marketing with social media can increase the awareness of your product and drive traffic to your site. Loyalty of your customers will grow stronger as they become more familiar with you and your products. You will have a platform to showcase new products, innovations, and to add value to existing products.
So how do you increase sales using social media? Here are a few tips that will get you started in social media and boost sales:
1. To properly utilize social media, you need to understand your prospective customers and know where they go to socialize online and what their interests are. You might want to visit some forums that relate to your products to get some insight of where and how your potential customers hang out online.
2. If you are just starting out, just pick one or two to start with, like Twitter and Facebook. Social media is time consuming, so master these two and then you can branch out.
3. As your network grows, you will be interacting with existing and potential customers. You need to be creative, like having contests, rewards, even Tweetups, which are meetings of some of the people you tweet. You also need to integrate to get even more out of social media.
For example, if you host a Tweetup that is a demonstration of a new product, make a video, post it on Facebook, and publish it on YouTube.
9 Business Blogs
The best way to profit from these relationships you’ve built or are beginning to build through various social platforms, is to drive them to your blog. In your blog you will:
- Give useful information that will encourage your audience to tell others
- Encourage participation and start conversations
- Only pre-sell, not sell. You are establishing your reputation as someone people will want to buy from but you are not selling yet.
- Tell people about your product and give them an idea of what it will be like to buy from you. If they think you are reputable and knowledgeable, they will be more inclined to buy from you.
- Offer something valuable, yet free, like an eBook, video, or a report in exchange for their name and email.
At this point, prospects can be set up on an auto responder for emails. Emails need to be about 80% valuable and free content with only about 20% being sales related.
Establishing yourself in social media will increase sales by showing prospective customers that you are knowledgeable and reputable. A business blog will help you build a list of prospects and lead to conversions.
Building social media traffic is a lot like a city planner knowing how to efficiently get traffic in and out of a city.
If each roadway into a city is a different source of website visitors, your social media traffic should certainly be a pillar to your highway infrastructure.
Getting people to your website through social media engagement can be tricky, especially if you’re on a limited budget and already attempting paid advertising.
While paid social can certainly help boost your website traffic, how do you get people to go to your social channels?
As we all know, social media has the ability to be a major source of the traffic to your site. The larger presence you build on social media, the more you can rely on steady social media traffic to your site.
How to Drive Website Traffic Through Social Media
- Fill in your profile. …
- Promote your blog content. …
- Make your content easy to share. …
- Post when your audience is active. …
- Focus on sharing visual content. …
- Engage with your audience (consistently). …
- Optimize your calls-to-action. …
- Test paid social advertising.
You’ll notice that your ad’s reach goes down as you become more selective. It feels like you’re intentionally losing potential traffic. Don’t you want to reach as many people as possible?
Yes. You do. Target to spend wisely. Reach more of the right people with the right message. That’s what targeting is all about.
Trying to reach too many people who aren’t the “right people” causes you to overspend on accidental clicks. People thought you were something else. They will never come back.
In addition to targeting using Facebook data, you can also use your own data. Create custom audiences by uploading your contact list. Facebook can show the ad to your contacts. The vast majority of them are on Facebook.
Or you can ask Facebook to send the ad to people who’ve already visited your page, liked it, followed you, etc.